About
22 January 2011 | No Comments »Marc Asturias is an author, editor, and technologist with 20 years of experience in the management and marketing of services and training products. He works for a leading technology company based in Silicon Valley, where he is focused on the techniques, technologies, and methods of reaching target audiences in the digital marketplace with quality content and messaging globally. Marc is well-known for his expertise in the areas of information quality, content management, technical training development, marketing, new media, and collaborative technologies,
He is often recognized as well for his work in the areas of new media, podcasting, and distributed writing. His latest endeavors are in information quality processes and technologies aimed at improving training product copy for courses, marketing, and web.
Marc enjoys speaking engagements, and has been a featured speaker at many events, including the New Media Expo (now BlogWorld), Duke University, Doctrain West, and others.
He is the current Chairman of the acrolinx Quality Information Tool – International Community (aQuatic), and is also President and CEO of Wizards of Technology, (WoT) originally known for its innovations in podcasting, and for its popular radio talk show. Today, WoT is a new media technology start-up incubator
Marc authored and edited Apple Training Series: Desktop and Portable Systems in 2007 with Moira Gagen, in association with Peachpit Press, that was well-received:
“This authoritative, Apple-Certified training course is designed both for professionals who support Apple computers as well as Macintosh enthusiasts who want to upgrade, service, or troubleshoot their favorite systems. Fully revised, this third edition includes Apple’s new models with Intel processors, the MacBook Pro, Mac mini, and iMac. Keyed to the learning objectives of the Apple Desktop Service and Apple Portable Service certification exams, this is the companion curriculum used in AppleCare Technician Training courses worldwide. The book starts out with basic computer theory and underlying technologies, then moves on to cover everything from networking to the nitty-gritty steps and diagrams for upgrading and troubleshooting six sample computer models.” – Peachpit Press
“Much to my surprise, our book has done remarkably well. It has been within the top ten Hot New Releases on Amazon.com in several categories for many weeks now, reaching #1 in the PC book category at least twice. I would like to thank our readers, Peachpit Press for this opportunity and Apple for their contributions.” -Marc Asturias
To make inquiries or speaking engagement requests, please contact us.